\ Hey, music lovers and Volkswagen enthusiasts! Ever find yourself humming along to a catchy tune during a Volkswagen commercial and wondering, "What is that song?" You're definitely not alone! Volkswagen has a knack for picking amazing music to accompany their ads, and in 2024, they've kept that tradition alive. Let's dive into the world of Volkswagen commercials and uncover the earworms that have been stuck in our heads.

Identifying the Volkswagen Commercial Song 2024

First off, figuring out the exact song in a Volkswagen commercial can sometimes feel like a musical scavenger hunt. Volkswagen often uses a mix of popular hits, indie gems, and even original compositions. So, how do we crack the code? Here's a breakdown of strategies to help you identify that tune:

• Shazam and SoundHound: These apps are your best friends! Simply whip out your phone, open the app, and let it listen to the commercial. More often than not, they'll identify the song within seconds. It's like having a musical detective in your pocket!
• YouTube Comments Section: Head over to YouTube and search for the Volkswagen commercial in question. Scroll down to the comments section – you'd be surprised how many people are also trying to figure out the song! Often, fellow viewers will have already identified it.
• Volkswagen's Official Website and Social Media: Keep an eye on Volkswagen's official website and social media channels. They sometimes list the music featured in their commercials. Plus, their social media team is usually pretty responsive if you ask them directly.
• Online Ad Music Databases: Websites like whatsong.org and adsoftheworld.com specialize in tracking music used in commercials. You can browse by brand (Volkswagen, in this case) and year to see if the song has already been identified.
• Lyrics Search: If you can catch a few lyrics, try Googling them! Even a line or two can often lead you to the song title and artist. It's amazing how powerful a simple lyric search can be.

Why Does the Music Matter?

You might be thinking, "It's just a commercial, why does the music matter so much?" Well, the music plays a huge role in shaping our perception of the brand and the product. A well-chosen song can evoke emotions, create a mood, and make the commercial more memorable. Volkswagen understands this perfectly. The right song can transform a simple car advertisement into an emotional experience, connecting with viewers on a deeper level. Think about it – a catchy, upbeat song can make you associate the car with fun and freedom, while a soulful, introspective track might highlight its reliability and sophistication. It’s all about creating the right vibe!

Popular Volkswagen Commercial Songs Through the Years

Volkswagen has a long history of using memorable music in its commercials. Let's take a quick trip down memory lane and revisit some iconic tunes that have graced Volkswagen ads over the years. These songs not only sold cars but also became cultural touchstones, forever linked to the Volkswagen brand. These are some examples:

• "Mr. Roboto" by Styx (2011 Super Bowl Commercial): Who could forget the iconic "Passat" commercial featuring a young boy dressed as Darth Vader? The use of Styx's "Mr. Roboto" added a quirky, futuristic vibe to the ad, making it an instant classic. It perfectly captured the imagination and humor that Volkswagen was aiming for.
• "High Enough" by Damn Yankees (2014 Super Bowl Commercial): This power ballad accompanied a commercial featuring a father teaching his daughter to drive in a Volkswagen Beetle. The song's uplifting message and soaring vocals perfectly complemented the heartwarming story, making it a truly memorable ad.
• "The Reeling" by Passion Pit (Various Commercials): Passion Pit's infectious indie-pop sound has been featured in several Volkswagen commercials, adding a youthful and energetic feel to the brand. The song's upbeat tempo and catchy melodies perfectly matched Volkswagen's image of innovation and fun.
• "Shelter Song" by Temples (2016 Golf Commercial): This psychedelic rock track gave the Volkswagen Golf commercial a cool, retro vibe. The song's dreamy atmosphere and vintage sound perfectly complemented the car's timeless design.
• Various Uses of Folk and Indie Music: Volkswagen has also been known to feature lesser-known folk and indie artists, giving them a wider audience and introducing viewers to new music. This demonstrates Volkswagen's commitment to supporting emerging artists and staying ahead of the curve.

What Makes a Good Commercial Song?

So, what exactly makes a good commercial song? It's not just about picking a popular tune. A great commercial song needs to:

• Match the Brand's Image: The song should align with the overall image and values of the brand. For Volkswagen, this often means choosing songs that are innovative, fun, and slightly quirky.
• Evoke Emotion: The song should evoke the desired emotions in the viewer. Whether it's happiness, excitement, nostalgia, or inspiration, the music should enhance the emotional impact of the commercial.
• Be Memorable: A catchy tune is essential! The song should be something that viewers will remember long after the commercial is over. This helps to keep the brand top-of-mind.
• Not Overpower the Message: While the music should be engaging, it shouldn't overpower the message of the commercial. The song should complement the visuals and storytelling, not distract from them.

Predicting Future Volkswagen Commercial Songs

Okay, let's put on our prediction hats! What kind of music might Volkswagen feature in their commercials in the future? Based on their past choices, here are a few educated guesses:

• Emerging Indie Artists: Volkswagen has a history of showcasing up-and-coming indie artists. Expect them to continue to support new talent and introduce viewers to fresh sounds. Keep an eye on indie music blogs and playlists for potential candidates.
• Retro Throwbacks: Nostalgia is always a powerful tool in advertising. Volkswagen might tap into classic hits from the 80s, 90s, or even earlier eras to evoke a sense of nostalgia and connect with viewers on an emotional level.
• Upbeat Pop Anthems: Volkswagen often uses upbeat pop songs to create a sense of fun and excitement. Look for songs with catchy melodies and positive lyrics that can make viewers feel good about the brand.
• Electronic and Synth-Pop: With the rise of electric vehicles, Volkswagen might incorporate more electronic and synth-pop music to give their commercials a modern and futuristic vibe. Think driving beats and cutting-edge sounds.

How Music Enhances the Volkswagen Brand

In conclusion, Volkswagen's use of music in its commercials is no accident. It's a carefully crafted strategy to enhance the brand's image, connect with viewers on an emotional level, and make their ads more memorable. By choosing the right songs, Volkswagen creates a powerful synergy between its vehicles and the music, leaving a lasting impression on its audience. So, next time you hear a catchy tune in a Volkswagen commercial, remember that it's not just a song – it's a carefully chosen element designed to make you feel something and connect with the Volkswagen brand on a deeper level. Keep those ears open and happy listening!

Whether it's identifying the Volkswagen commercial song 2024, revisiting past iconic tunes, or predicting future musical choices, one thing is clear: music is an integral part of the Volkswagen experience. It's what makes their commercials stand out and stay in our heads long after the ad is over. So, next time you find yourself humming along to a Volkswagen commercial, take a moment to appreciate the power of music and its ability to connect us to the brands we love. Now go forth and discover some amazing tunes!